Heathrow joy for JCDecaux at contract extension
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Long time partner JCDecaux SE has renewed its contract with Heathrow Airport for another eight years.
According to the airport, the partnership will support the next phase of growth in Heathrow’s media offering, while enhancing the experience for passengers at Heathrow and Heathrow Express.
JCDecaux will manage Heathrow’s extensive media estate, comprising over 680 digital screens and premium advertising assets such as the iconic T5 Towers at Terminal 5.
The contract builds on JCDecaux’s leadership in airport advertising globally, operating the advertising contract in 14 of the world’s 25 largest airports and delivering 54% of the audience.
And in February 2026, JCDecaux launched the first DOOH global programmatic advertising offer, enabling advertisers to activate campaigns seamlessly across the world including at major international airport hubs such as Heathrow.
Heathrow’s retail director, Fraser Brown, said: “Heathrow offers brands access to one of the most valuable and diverse international audiences anywhere in the world. JCDecaux has been a trusted partner for many years and has played an important role in developing our media estate.
“Together, we will continue to evolve our offering, with a focus on innovation and enhancing the passenger experience to make every journey better.
“The new agreement will expand our commercial offering, while creating new opportunities for brands to engage passengers in this unique environment.”
